Those planning to open a salon probably already know that getting the job done is going to require a good deal of investment before you can open the doors the first day. Not even counting what you’ll spend on decorating, putting up your exterior signage, securing permits and licenses and making the place spotless, you’ll have to dole out a lot on equipment.
You can’t perform styling for anyone unless your shop is fully equipped for it, and that’s going to be a major expense for you. It takes a good amount of equipment to handle the flow of business that will come your way, so you must make sure that you’re ready for business, and that costs money.
You’ll want to wait until you’ve been able to make a plan of where you want to go with this, because it’s not enough to merely determine that you’ll invest in equipment. You’ll need to devise a strategy that allows you to get all of the equipment that you’ll need and still not bust the budget that you’ve drawn up.
It just takes a few basic guidelines to go by when you’re equipping your salon to help you stay on the budget that you have established for your business. You can decide to appeal to the budget conscious client, or perhaps you want to go for the upmarket clientele and pull out all the stops by supplying all the things that indulge clients.
If you’re going for the high-end, all-amenities concept, you’re obviously going to spend a good deal more than the no-frills, budget-conscious salon will. You can’t put one over on them with budget salon equipment if you’re going to charge high-end prices to customers who have the expectation to be pampered and preened.
You don’t have to go all out with high-end equipment when you’re gearing up for a discount-oriented salon that attracts customers who are tracking down a good deal. Other salon operators are likely to give you some instructive tips on who the go-to sales reps are for your equipment needs.
By simply looking through wholesalers’ showrooms and perusing trade publications, you can get a good sense of what equipment is on the market and the prices that are being charged for it. Another excellent venue to explore is the salon trade show, which allows you to look at a wide variety of products in one fell swoop.
You’ll want to buy salon staples, such as barber chairs, dryers, mirrors, washbasins and equipment carts, first; this will be adequate to get you started. When your salon is in the chips, you can purchase more elaborate equipment used by the high-end salons.
Customers appreciate bright, shiny equipment, so it’s important that you keep what you have looking good and upgrade whenever possible so that new customers are drawn to your shop.